Creative Strategist – Questrade

Who Is Questrade & How Are They Changing the World

Questrade is on a mission to help Canadians achieve financial independence. With over 20 years of growth, they’ve built one of the country’s most recognizable investing platforms, empowering people to take control of their money and make smarter financial decisions. Now, they’re reimagining how their brand shows up in culture. As they build out a new growth organization under a data-first, startup-minded Head of Growth, they’re investing in creativity, experimentation, and speed to help tell their story in a modern, performance-driven way.

How Will I Make An Impact?

• Own the full creative process end-to-end - from ideation and scripting to production, testing, and iteration across Meta, TikTok, YouTube, and emerging platforms.
• Develop, produce, and optimize high-performing ads and creative campaigns that drive measurable growth.
• Write scripts, storyboard concepts, and collaborate hands-on with designers, editors, and creators to bring ideas to life.
• Partner closely with the Head of Growth and cross-functional teams (design, data science, performance marketing) to ensure creative and performance work in lockstep.
• Analyze performance data (CAC, CTR, hook and hold rates) to refine creative direction, scale winning ideas, and cut what doesn’t work - fast.
• Manage and brief agency and creator partners, ensuring output is high-velocity, on-brand, and rooted in data.
• Play a key role in Questrade’s rebrand, shaping how Questrade shows up in culture and redefining what modern financial marketing can look like.

How Do I Know If This Is For Me?

• You thrive on owning the full creative process - from the first spark of an idea to seeing the ad perform in the market.
• You’re both creative and analytical, constantly testing, learning, and refining based on what the data says.
• You’re hands-on - scripting, storyboarding, producing, and iterating directly with designers and editors.
• You love fast-moving, high-growth environments where you can build systems, test bold ideas, and adapt quickly.
  
• You’re entrepreneurial and self-sufficient - you see opportunities, not constraints.
• You bring a startup mindset: curious, collaborative, and energized by turning creative ideas into measurable outcomes.

Our Ideal Candidate Looks Like:

• Hands-on experience in creative strategy, performance marketing, or brand storytelling.
• Proven ability to develop and execute creative that drives growth and business outcomes, not just engagement.
• Strong understanding of how creative, targeting, and data intersect to shape performance outcomes.
• Proficient in the tools of the trade: Figma, Motion, Foreplay, Atria, Adobe Creative Suite.
• Experience producing assets directly (scripts, static concepts, short-form video) and managing iterative testing cycles.
• Comfortable collaborating across data, design, and paid media teams to connect creative ideas to results.
• Portfolio demonstrates creative range across video, static, and UGC formats, with clear evidence of impact.
• Exceptional communicator with a sharp eye for storytelling, simplicity, and cultural relevance.
• Background in fintech, DTC, or eCommerce environments is a strong plus.

Please note, this role requires in office presence 3x a week in North York.

We understand, accept, and value the differences between people of different backgrounds, genders, sexual orientations, ages, beliefs, and abilities.

We’re happy to make any accommodations you may need throughout the interview process. We aim to create an inclusive environment and encourage diverse individuals to apply.

The Process

1. Intro chat with the Artemis Canada team to learn more about your background and interests.
2. First conversation with Questrade’s Head of Growth (Feng) to discuss creative strategy and growth vision.
3. Follow-up conversation(s) with members of the creative and performance teams to explore collaboration fit.

And of course, your Artemis Canada partner, Ashley Gallant, will work closely with you throughout every step of the process.

We’d love to hear from you — even if you don’t meet 100% of the requirements!Send a note to ashley@artemiscanada.com if you or someone you know might be a great fit.