CEO & Reel-in Robotics

Who Is Reel-in Robotics & How Are They Changing the World 

Reel-In Robotics is transforming the future of warehouse automation. Its flagship product, CableBot, uses cable-driven robotics to automate storage and retrieval in new or existing warehouse environments achieving a significant reduction in cost and installation complexity while enabling automation in the 80% of warehouses that remain manual today due to the high cost and complexity of conventional systems. Offering a full turnkey solution, Reel-In delivers end-to-end automation from system design and installation to software integration and support, making advanced robotics accessible, adaptable, and cost-effective for modern warehousing.

With its first large-scale deployment going live in early 2026, Reel-in is transitioning from R&D to commercialization. Backed by over $1.5M in innovation funding and a strategic investment from a 3PL partner, the company is now poised to scale.

How Will I Make An Impact? 

As CEO, you’ll lead Reel-in Robotics through its next stage of growth - from early commercialization to scaling start-up. Partnering with Founder & CTO Amir Khajepour, you’ll translate deep technical innovation into commercial success.

You will:

• Think big - envision the global potential for the solution, make strategic bets and start operationalizing to achieve them
• Map the market and define and execute the go-to-market and growth strategy 
• Lead fundraising and investor relations to extend runway and scale
• Partner with the team to oversee the commercial rollout, ensuring successful deployments and client satisfaction
• Lead in decisions around scaling of manufacturing and distribution
• Represent Reel-in Robotics as a thought leader across the robotics and automation ecosystem

How Do I Know If This Is For Me? 

This is an exciting opportunity if you’re motivated by turning exceptional innovation into a scalable business.

You’re a great fit if you:

• Thrive in early-stage, high-growth environments where strategy meets execution
• Deeply understand the complexities of large-scale technical solutions
• Are energized by building structure and commercial discipline within an R&D-driven culture
• Love to create something meaningful and lasting - not a quick exit
• Want to partner with an industry pioneer to redefine how automation scales

Our Ideal Candidate Looks Like: 

• 10+ years of executive leadership experience in robotics, automation, or industrial technology
• Proven record of fundraising and securing capital for growth
• Strong commercial mindset - able to develop and scale GTM strategies
• Experience transitioning technical IP into scalable, revenue-generating businesses
• Skilled at building teams and systems to sustain growth
• Collaborative, values-driven leadership style that inspires and empowers
• Nice to Have:
  
  • Experience in warehousing, logistics, or advanced manufacturing
  • Exposure to global industrial automation markets
  • Investor network in deep tech or robotics

We understand, accept, and value the differences between people of different backgrounds, genders, sexual orientations, ages, beliefs, and abilities. We are happy to make any accommodations you may need throughout the interview process.  We aim to create an inclusive environment and encourage diverse individuals to apply.

The Process:

• Screening with Artemis Canada
• Introductory meeting with Amir Khajepour, Founder & CTO
• Further discussion with advisors and key stakeholders
• Presentation to the leadership team and key stakeholders
• References and closing conversations

And of course, your Artemis Canada Executive Recruitment Consultant, Erin,  will work closely with you throughout every step of the process.

We’d love to hear from you - even if you don’t meet 100% of the requirements! 

Send a note to erin@artemiscanada.com if you or someone you know is interested!