Product Marketing Manager- Auvik
Are you looking for a high impact, strategic role? Do you want to be the go-to expert for client insights and market intelligence?
Who Is Auvik?
Founded in 2011, Auvik is a cloud-based network management software. They help organizations of all sizes get insight and visibility into their systems - monitoring efficiencies, automating manual network management tasks, streamlining operations, helping to manage business risk and strengthening relationships between teams.
Their work has always been mission-critical, but even more so now given the current environmental impacts of COVID causing many teams to work remotely. Now, and in the future, secure networks are (and will be) fundamental to any successful business.
With over 2000+ customers globally, this mighty team is changing how networks run the world. They were ranked 3rd in Deloitte’s 2019 Technology Fast 50, and 12th in their Fast 500. They ranked 25th in Canadian Business’ Top New Growth Companies and were 3rd on the Globe and Mail’s Canada’s Top Growing Companies.
They’re ready to put their foot on the gas and grow into the Enterprise space, with your help. And they’re doing it the Auvik Way: “Wow our customers. Be agile. Commit. Shit happens. Kindergarten rules apply. No assholes. Winner takes all.”
How Will I Make An Impact?
As a Product Marketing Manager, you’ll own the product go-to-market strategy as Auvik expands into the enterprise/corporate market, with new use cases. You’ll have a seat at the table, influencing major decisions on how Auvik will make the biggest splash as they expand.
You’ll work cross-collaboratively with marketing, sales, and the client experience team while reporting within the Product umbrella. You’ll become the go-to-expert in all things clients, competitive landscape, and market trends. The team will rely on you for compelling insights, a clear direction, and strong execution.
How Do I Know If This Is For Me?
As their Product Marketing Manager, you will:
Be the expert on their buyers: their problems, how they buy, and the markets they work in
Understand market changes and how they impact customers
Create marketing plans, product positioning and message that resonates with buyers in current and new market segments
Equip go-to-market teams with training content to better understand key buyers
Manage the cross-functional implementation of product launches (net-new and existing products)
Consult sales channels, training the team on the buyers’ pain points and problems, and how Auvik solves them
Research and develop pricing and packaging strategies
Do I Have What It Takes? (Requirements)
A subject matter expert in corporate IT and network management
Experience selling or marketing to corporate IT buyers, specifically in network management
Product marketing experience
Strong public speaking skills, comfortable in front of large, senior groups, and a solid writer
A proven track record of effective marketing programs or launches
If this sounds like you or you have someone to recommend, send a note to firstname.lastname@example.org