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Product Manager - Planitar

Who Is Planitar & How Are They Changing the World?


As a hardware and software provider, Planitar is the creator of iGuide: A proprietary camera system that captures images of a physical space, measures the space with Lidar, and then converts both into an immersive 3D tour. You know what I mean - on real estate websites, when you do a full tour of the home without leaving the comfort of your couch? That’s the one. They can capture a 2500 sq ft home in just 15 minutes! That’s not all: iGuide also helps with facility management and non-real estate marketing (did you know that Communitech’s virtual tour is done through iGuide?)

How Will I Make An Impact?

As the Product Manager of Cloud Services, you will: 

  • Collaborate with stakeholders to define the product vision, strategy, and roadmap, aligning it with the company's goals and objectives.

  • Define and prioritize product features and enhancements based on customer needs, market demands, and business priorities.

  • Work closely with engineering, design, and QA teams to translate product requirements into actionable development plans, ensuring timely and high-quality product delivery.

  • Champion a customer-centric approach through primary research, which includes: utilizing user feedback, data analysis, and user research to inform product decisions and drive continuous product improvements.

  • Monitor and present key product metrics and KPIs, analyzing data to identify areas for optimization and growth.

  • Collaborate with sales, marketing, and customer success teams to develop go-to-market strategies, product positioning, and launch plans for new features and enhancements.

  • Serve as a product evangelist, effectively communicating product updates, benefits, and roadmap to internal teams, customers, and partners.

  • Stay up-to-date with industry trends and best practices, continuously seeking opportunities to enhance the product and maintain a competitive edge.

How Do I Know If This Is For Me?

You’re a been-there, done-that product manager. You’ve worked as a Product Manager in a cloud or SaaS organization before, bonus points if you’ve supported enterprise products! You deeply understand the marriage between UX and product, and are able to guide UX teams in the right direction based on customer feedback. You have experience making data-driven decisions, and are excited to dive into user data to find the story. You know that a good product strategy is not feature-based but rather, oriented towards building solutions to customer problems. Last but not least, you’re able to lead through influence!

Our Ideal Candidate Looks Like:

  • Product management experience, with a proven track record of successfully scaling cloud-based SaaS products.

  • Strong understanding of the SaaS industry, including knowledge of market trends, competitive landscape, and customer needs.

  • Demonstrated experience in managing the full product lifecycle, from ideation to launch and iteration.

  • Excellent project management skills, with the ability to prioritize tasks, meet deadlines, and manage multiple initiatives simultaneously.

  • Analytical mindset with a data-driven approach to decision-making.

  • Exceptional communication and presentation skills, with the ability to effectively convey complex concepts to both technical and non-technical stakeholders.

  • Strong leadership skills, with the ability to inspire and motivate cross-functional teams.

  • Self-motivated, proactive, and comfortable working in a fast-paced, dynamic startup environment.

  • Ability to come into the Waterloo office 3-4 times a week

Nice to Have:

  • Experience with prop-tech or AEC technology (Architects, Engineering or Construction)

  • Experience with products for enterprise users

The Process:

After an initial chat with me (Negin), the interview process is: 

  1. Meeting with the hiring manager

  2. Meeting with the COO

  3. A lunch or dinner with some of the team members, including the other product manager

As your Artemis Canada Recruitment Consultant, I’ll work closely with you through every step of the process.


We understand, accept, and value the differences between people of different backgrounds, genders, sexual orientations, ages, beliefs, and abilities.  We aim to create an inclusive environment and encourage diverse individuals to apply.

I’d love to hear from you - even if you don’t meet 100% of the requirements. Send me a note at if you or someone you know is interested!

But wait, there’s more: Now, Planitar and iGuide are expanding to insurance claim processing and commercial real estate - both greenfield markets. 


The opportunity is huge - and they need a strong product manager for their cloud services to help make it happen. 

Negin headshot

Does this sound exciting to you?
Get in touch with me!

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